Attio vs Freshsales
Comprehensive comparison to help you choose the best crm tool for your needs
Attio
Next-generation CRM with ultimate flexibility, AI-native design, and Notion-like customization

Freshsales
AI-powered CRM with built-in communication tools and affordable pricing by Freshworks

Feature Comparison
Aspect | Attio | Freshsales |
---|---|---|
Starting Price | Free (3 seats) | Free (3 users) |
Platforms | WebiOSAndroidChrome Extension | WebiOSAndroid |
Key Features |
|
|
Best For | Startups, scale-ups (3-100+ people) in SaaS companies and fast-growing businesses | Small to medium businesses, growing startups in e-commerce, SaaS, professional services, manufacturing |
Pros and Cons
Attio
Pros
- Extremely customizable data model
- Modern Notion-like interface
- Powerful automation capabilities
- Unique data enrichment insights
- Strong customer support
- Rapid feature development
- Well-funded ($25.5M raised)
Cons
- Higher learning curve
- Limited pre-built integrations
- Complex for simple needs
- Missing traditional sales features
- Email automation limitations
- Per-seat pricing gets expensive
Freshsales
Pros
- Advanced AI features at affordable prices
- User-friendly interface
- Built-in communication tools
- Generous free plan
- Quick implementation (24 hours)
- Good mobile apps
- 21-day full feature trial
Cons
- Limited customization vs Salesforce
- Can be overwhelming for beginners
- Advanced analytics require higher tiers
- Costs increase with add-ons
- Marketing features less sophisticated
- API limitations on lower plans
Which Should You Choose?
Choose Attio if you startups, scale-ups (3-100+ people) in saas companies and fast-growing businesses and value extremely customizable data model.
Choose Freshsales if you small to medium businesses, growing startups in e-commerce, saas, professional services, manufacturing and prefer advanced ai features at affordable prices.
Both tools excel in the crm space, but serve slightly different needs. Consider starting with free trials of both to see which interface and workflow suits you better.